Military Saves Week 2008 February 24 to March 2
Military Saves is a social marketing campaign to persuade, motivate, and encourage military families to save money every month, and to convince leaders and organizations to be aggressive in promoting automatic savings. The campaign is a growing network of organizations and individuals committed to helping and supporting military members and their loved ones build personal savings arsenals to provide for their immediate and long term financial needs.Military Saves was developed and tested by its non-profit sponsor, Consumer Federation of America (CFA) and the military services from 2003 to 2006 and launched throughout the Department of Defense (DoD) on February 25, 2007. It is part of two larger campaigns — the DoD Financial Readiness Campaign, and the national America Saves campaign.Individuals and families can join by registering their savings or debt reduction goal. When you join, you’ll receive an email reminding you of your savings plan, and the American Saver newsletter (by email) four times a year. From time to time we may email with news of a free seminar offered by DOD or one of the military services, or we may invite you to enter a contest or submit your story for the newsletter or a special event. We won’t send you more than one email per month (average), and you’ll always have the chance to unsubscribe.Organizations, commands, and companies are welcome to join the campaign by inviting their members, employees, and/or customers to register their savings goals. See our Partners page for details.What is Military Saves Week, 24 Feb – 2 Mar 08?Military Saves Week is an annual opportunity for the entire Department of Defense to focus attention on advocating Service members and their families establish savings goals and habits that set money aside for the emergencies and future wants and needs. Public relations and marketing efforts by the Department, the Military Services, and partner organizations (banks, credit unions, associations, defense contractors, the IRS, Cooperative Extension, United Way, as well as financial education and consumer credit counseling organizations) culminate in a “Saver Drive,†a force-wide push for individuals and families to set savings and debt reduction goals, and make simple plans to reach those goals. People can set their goals with their organization’s Key Worker or other POC, or on-line at www.MilitarySaves.org.Why Would Someone Want to Be a Military Saver?To reach their goals! Written goals shared with others are more likely to be reached.To get out of debt faster or save more money! People with a written plan save twice as much money as people who don’t (CFA, 2005).Membership benefits – a free quarterly electronic newsletter, access to other wealth building information, and savings and debt reduction tips.Make a difference – help establish a financially fit fighting force by building personal wealth through saving!Who Can Join?Membership is free and open to everyone – military service and family members, retirees, veterans, civil servants, contractors, NAF employees, and friends. Any American who gets out of debt and saves money supports the cause of helping our troops build wealth, not debt!
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